ABOUT US

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About MiddleSeat Technologies

The best systems are the ones you don’t even notice. They just work. And that’s the philosophy behind MiddleSeat Technologies. We’re here to strip away complexities and inefficiencies from jeopardizing your business. We’re on a unique mission to transform mundane, repetitive tasks into seamless, automated workflows that free you up for the work that matters most.

We know technology can be intimidating and, honestly, not so fun. So, we approach every project with a single question: “How can we make this easier for you?”
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Our Vision

MiddleSeat Technologies exists to empower businesses to reclaim their time and energy. We want to help you identify the bottlenecks in your processes, automate the repetitive, and bridge the gaps in your systems. Our work doesn’t just improve your operations—it transforms them.


And “MiddleSeat Technologies” is more than just a name, though. It’s truly a philosophy. In life, the MiddleSeat might not always be the most comfortable, but it’s often where the most connection happens. It’s where conversations start and solutions are born. That’s what we’re about: meeting you where you are and helping you get where you want to go.

Our Values

At MiddleSeat Technologies, we’re guided by our key principles.
  • Efficiency Matters. Time is money, and we’re here to help you save both. Every system we design is about maximizing your productivity.
  • Relationships First. We’re not just here to solve problems—we aim to build trust. Long-term partnerships matter to us.
  • Excellence in Service. It’s never “good enough.” Every project is executed with precision, care, and a commitment to quality.
  • Innovation With Intention. We don’t chase trends. We focus on practical, sustainable solutions that actually make your life easier.
  • Empowerment Through Simplicity. Technology should be a tool, not a hurdle. We make it work for you, not against you.
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Meet Jeff Hertzig

Founder Jeff Hertzig brings a wealth of expertise and a relentless commitment to his clients. With a background in software development, IT consulting, and custom automation, Jeff has spent years turning chaotic workflows into seamless, efficient systems.


But Jeff isn’t just a tech guy. He’s a solutions guy. The one who listens to your biggest challenges, digs deep to understand your needs, and crafts tailored strategies that work for your business.

Jeff’s philosophy is simple: the best solutions are the ones you barely notice because they just work. And that’s exactly what he delivers.

We know technology can be intimidating and, honestly, not so fun. So, we approach every project with a single question: “How can we make this easier for you?”

Work With Us and Transform Your Business

Because we don’t just understand technology—we understand people. We know how to overcome the unique challenges of running a business, and we’re here to make it easier for you. Whether you’re a small operation with big dreams or an established company looking to modernize, we bring the expertise and creativity—and endless dedication—to help you achieve your goals.


MiddleSeat Technologies does things differently. Because when you remove the mundane, there’s no limit to what you can accomplish.
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